Great British Racing has appointed Carter Carnegie as International Executive for Great British Racing International (GBRI), the business set-up to attract new foreign investment in the sport.
He will be responsible for the development and implementation of a strategic plan to attract new investment in British Racing, primarily in bloodstock but also broader commercial investment.
Carter Carnegie’s US company, Metrical, provides services to major international brands, including racing properties. He was previously, for ten years, Senior Vice President of Breeders’ Cup Limited and was responsible for generating significant business income during his tenure. In his 18 years of commercial sports development he has also worked on programmes affiliated with the NBA and NFL.
Great British Racing Chairman, Chris McFadden, said: “The lead role at GBRI requires a strong and specialised skill-set with a balance of international racing experience, an understanding of the bloodstock industry and high-level commercial expertise. Carter has been able to demonstrate these, principally through his roles at the Breeders’ Cup.
“Great Britain hosts some of the best racing in the world and the industry’s stakeholders have agreed that our unique assets provide a serious opportunity to attract greater investment from high net worth individuals and companies. We feel Carter will add tremendous value to GBRI and help us to achieve our objective of delivering new income to British Racing.”
Carnegie said: “I wish to thank the members of the GBRI operating board for giving me the opportunity to lead this new International initiative. I look forward to working with and on behalf of all the various constituents of the British racing and breeding community in developing initiatives targeted at foreign investment in the sport as well as promoting the values and prestige affiliated with racing and breeding in Britain.”
GBRI is funded by Great British Racing, the British Horseracing Authority and the Horserace Betting Levy Board and Carter Carnegie will report to an operating board of its respective CEO’s – Rod Street, Paul Bittar and Alan Delmonte, chaired by Chris McFadden.
He commences as International Executive on Monday 12 August.